TRANSFORMERS: THE BASICS on TRANSFORMING subtitles

This week, we’re REALLY getting down to The Basicswith a look at the concept that gives the Transformers their name: transforming!The ability to change shape is the defining attribute of the Cybertronian race,and enables them to transform from a robot into some kind of alternate mode.These alt-modes are most often vehicles or animals, but Transformers are endlessly varied in formand can turn into unconventional objects of all shapes and sizes.There are usually two main purposes for transformation:utility (why drive a vehicle when you can BE a vehicle?)and disguise, allowing a Transformer to hide in plain sight a normal-looking machine or creature,sometimes even using holographic drivers to further the illusion.Some Transformers, either through natural ability or some form of upgrade,can assume multiple modes in addition to the normal two;can change their size as well as their shape;or even split their bodies into multiple forms simultaneously.A Transformer’s alternate mode is often tied to their personality, their function,or their place in society, but it’s not a fixed attribute;a Cybertronian can change their alt-mode by reconfiguring the living metal of their bodyusing data scanned from other subjects, an ability that comes in especially useful on alien planets,where they can copy the forms of native machines or lifeforms and operate as robots in disguise.When transforming was introduced in the original “Transformers” series in the 1980s,it wasn’t presented a natural ability the Cybertronian race was born with,and both the Marvel comic book and the original “Transformers” animated seriestold different stories about how the technology was invented.According to the first issue of the comic book, transformation was invented by the Decepticons before the war.They modified their bodies to convert into powerful war machines and weapons,and used these new forms to launch their first attack on the Autobots,who then copied the technology in order to fight back.In the cartoon, on the other hand, transformation was invented the Autobots during the war.Not built for combat and no match for the Decepticons’ superior strength and firepower,the Autobots instead fought using stealth, devising the ability to transform as a meansof disguising themselves so they could strike at their enemies when they weren’t expecting it.The cartoon explored the mechanics of transformation a little more than the comic,establishing that a Transformer’s ability to transform was controlledby a mechanism within their body called a “transformation cog,” or a “transforming cog,without which they couldn’t change shape,while Japanese-original sequel series “The Headmasters” showed the struggles of Transformerslearning how to transform, illustrating the effort and concentration the process requiredas ‘bots got stuck between modes as they tried to convert for the first time.And of course, it was the cartoon that also made famous the iconic transformation “noise,”which has been used again and again down through the franchise’s history!In-keeping with that idea that transformation wasn’t a natural Cybertronian ability,changing alternate mode was generally not presented by classic mediaas something a Transformer could do on their own,instead requiring external machinery to rebuild their body.This was most famously displayed when the Transformers first came to Earth,and had to be reconstructed with new, native alternate modes by the Autobots’ computer,using data it had scanned from Earth’s machines.However, towards the end of the decade, a new, third origin for transformation was revealedin the pages of the United Kingdom’s version of the Marvel comic.Retconning the first issue’s version of events, this story stated that the Transformershad indeed been created with the ability to transform by Primus, the god of light,who specifically gave them this power to mimic the abilities of his enemy, the dark god Unicron,who could convert from metal planet to huge robot.Transformation underwent an upgrade in 1996’s “Beast Wars.”By the time of this series, set centuries after the original, Cybertron had undergonea technological quantum leap that allowed the Transformers to convert their bodiesinto organic forms as well as mechanical ones,enabling them to authentically replicate the outward appearances of living creatures,though they still required external mechanisms to scan for animal DNA and modify their bodies for them.When teams of Maximals and Predacons travelled back in time to prehistoric Earth,they were able to use these organic-skinned modes skins to shield their robotic componentsagainst the planet’s dangerous levels of energon radiation.Unlike their ancestors, this new generation of Cybertronians had on-board computers in their bodiesthat automated the process of transformation for them,which they triggered with a spoken commandcode.CHEETOR: “Cheetor, Maximize!”MEGATRON: “Megatron, Terrorize!”In the 1999 sequel series “Beast Machines,” these computers were lostafter the Maximals were reformatted into revolutionary new techno-organic forms,beast flesh and Transformer metal fused at the cellular level,and like their ancestors, they had to learn how to transform all over again.It was in between these two series that the 1998 Japanese spin-off, “Beast Wars II,”became the first “Transformers” cartoon to introduce the ideaof Cybertronians having built-in scanning and replication capabilities,able to scan an alternate mode and reformat their bodies on their own.Soon after, “Beast Machines” also independently introduced this idea, establishing thata planetwide upgrade had integrated scanning technology into every Transformer’s bodyFollowing the introduction of this concept,virtually every new “Transformers” continuity in the 21st century has depicted the powerto scan and change alternate modes as a built-in ability of the Cybertronian race,perhaps most prominently showcased in the live-action film series, in which Transformershave repeatedly changed modes as quickly and casually as a human might change their clothes.The only notable exception was 2007’s “Transformers: Animated,”in which the Decepticons possessed the built-in abilitybut the Autobots still required external mechanisms to reconfigure themselves, as in classic media.Transformation cogs, rarely mentioned since the original cartoon,were prominently reintroduced in 2010’s “Transformers: Prime” under the abbreviated name “T-Cogs,”and were established to not only control transformation, but to also be the mechanismresponsible for scanning and adapting Transformers’ bodies to new modes.The origins of transforming weren’t really explored in any new series during the 2000s,but the general implication across the board was that, as in the Marvel comic’s Primus origin story,it was a natural ability that the Cybertronian race had always had.In the 2010s, Hasbro expanded on this idea while developing the new “Aligned” continuity,of which “Transformers: Prime” was part, and devised a definitive modern origin story for transformation.According to this story, transforming originated with Amalgamous Prime,one of the first thirteen Cybertronians created by Primus in Cybertron’s primordial past.A mercurial jokester, Amalgamous was the ninth member of the group to be created,and the first and only one with the ability to transform.Amalgamous wasn’t limited to two modes; he had no fixed form, and could assume any shape he wanted,his body constantly shifting and changing from one minute to the next,an ability Primus had conveyed upon him via his personal artefact of power, the Transformation Cog.The Thirteen were responsible for igniting the Well of All Sparks,the life-giving fount from which the rest of the Cybertronian race would be born.Amalgamous submitted the pattern of the Transformation Cog to the Well,making it so that all Cybertronians to come after him would have cogs of their own,granting them a diminished version of his shape-changing abilities,and an alternate mode already encoded into their genetic makeup from the moment they came online.The Cybertronians were not initially aware of their ability to change shapeuntil the alien Quintessons came to Cybertron and taught them how to transformas part of a plan to ingratiate themselves with the Transformers and conquer the planet.The Aligned continuity’s story also introduced the idea that transformationwas tied to social standing on Cybertron and was the root cause of the war itself.In the days before the war, corrupt leadership on Cybertronresulted in the planet operating under a caste system,in which the alternate mode a Transformer was born with locked them into a certain job and societal class.The prejudice and inequality propagated by this system would ultimately lead to Megatronforming the Decepticons as a revolutionary army, to topple the corrupt regime and seize power for himself.These themes of alternate mode being connected to social injustice,in turning leading to the rise of the Decepticons, would go on to be featuredin multiple “Transformers” series in the 2010s, influencing the stories of “Transformers: Cyberverse,”“War for Cybertron,” and most notably, IDW Publishing’s comics,which explored the system in more detail, and gave it the name “Functionism,”even offering a look at a dystopian alternate universe where it was never dismantled.In terms of real-world history, the Transformers were not the first transforming robot toys;that honour belonged to “Brave Raideen,” released by Japanese company Popy in 1975,based on the title character of the anime of the same name,a robot created by an ancient civilization who transformed into a bird-like aircraft,and several other lines of reconfigurable robot toys, like Popy’s “Machine Robo,”and Takara’s “Diaclone” and “Micro-Change,” would see release in Japanbefore Hasbro decided to import the latter two and turn them into “The Transformers” in 1984.And they weren’t even the first transforming robots released in US, either,with Tonka notably importing “Machine Robo” to create “GoBots”and beating Hasbro to the shelves by several months.But the Transformers WERE the toys that turned shape-changing robotsinto a phenomenon in the Western world, defeating the GoBots at retail,and inspiring countless imitators, to the point that “Transformer” has practically becomecultural short-hand for any robot that can turn into something else.It’s precisely for this reason that, in the 21st century,Hasbro doesn’t actually like to use the word “transform” to describe what Transformers do any more.Today, toy packaging and marketing uses the word “convert” instead,which helps the company protect their trademark on the name “Transformers,”by preventing the word from becoming over-used and genericized.But let’s face it… “Convert and Roll Out” doesn’t quite have the same ring to it!And those are The Basics on transforming!I’ll look at related concepts like triple-changing, size-changing, and functionismin their own videos someday; for now, leave a comment below about how,if you could transform, what your alternate mode would be!Like and subscribe for more Transformers history and lore,and help the series to continue by supporting it on Patreon!

TRANSFORMERS: THE BASICS on TRANSFORMING

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<text sub="clublinks" start="3.86" dur="2.38">This week, we’re REALLY getting down to The Basics</text>
<text sub="clublinks" start="6.24" dur="7.68">with a look at the concept that gives the Transformers their name: transforming!</text>
<text sub="clublinks" start="13.92" dur="5.12">The ability to change shape is the defining attribute of the Cybertronian race,</text>
<text sub="clublinks" start="19.04" dur="5.59">and enables them to transform from a robot into some kind of alternate mode.</text>
<text sub="clublinks" start="24.63" dur="7.658">These alt-modes are most often vehicles or animals, but Transformers are endlessly varied in form</text>
<text sub="clublinks" start="32.3" dur="4.48">and can turn into unconventional objects of all shapes and sizes.</text>
<text sub="clublinks" start="36.78" dur="3.76">There are usually two main purposes for transformation:</text>
<text sub="clublinks" start="40.54" dur="4.33">utility (why drive a vehicle when you can BE a vehicle?)</text>
<text sub="clublinks" start="44.87" dur="7.082">and disguise, allowing a Transformer to hide in plain sight a normal-looking machine or creature,</text>
<text sub="clublinks" start="51.96" dur="4.71">sometimes even using holographic drivers to further the illusion.</text>
<text sub="clublinks" start="56.67" dur="4.57">Some Transformers, either through natural ability or some form of upgrade,</text>
<text sub="clublinks" start="61.24" dur="4.11">can assume multiple modes in addition to the normal two;</text>
<text sub="clublinks" start="65.35" dur="3.18">can change their size as well as their shape;</text>
<text sub="clublinks" start="68.53" dur="3.84">or even split their bodies into multiple forms simultaneously.</text>
<text sub="clublinks" start="72.37" dur="5.66">A Transformer’s alternate mode is often tied to their personality, their function,</text>
<text sub="clublinks" start="78.03" dur="4.04">or their place in society, but it’s not a fixed attribute;</text>
<text sub="clublinks" start="82.07" dur="5.29">a Cybertronian can change their alt-mode by reconfiguring the living metal of their body</text>
<text sub="clublinks" start="87.36" dur="6.878">using data scanned from other subjects, an ability that comes in especially useful on alien planets,</text>
<text sub="clublinks" start="94.25" dur="9.159">where they can copy the forms of native machines or lifeforms and operate as robots in disguise.</text>
<text sub="clublinks" start="103.409" dur="4.551">When transforming was introduced in the original “Transformers” series in the 1980s,</text>
<text sub="clublinks" start="107.96" dur="6.15">it wasn’t presented a natural ability the Cybertronian race was born with,</text>
<text sub="clublinks" start="114.11" dur="4.41">and both the Marvel comic book and the original “Transformers” animated series</text>
<text sub="clublinks" start="118.52" dur="5.27">told different stories about how the technology was invented.</text>
<text sub="clublinks" start="123.79" dur="7.027">According to the first issue of the comic book, transformation was invented by the Decepticons before the war.</text>
<text sub="clublinks" start="130.817" dur="4.983">They modified their bodies to convert into powerful war machines and weapons,</text>
<text sub="clublinks" start="135.8" dur="4.33">and used these new forms to launch their first attack on the Autobots,</text>
<text sub="clublinks" start="140.13" dur="3.91">who then copied the technology in order to fight back.</text>
<text sub="clublinks" start="144.04" dur="6.441">In the cartoon, on the other hand, transformation was invented the Autobots during the war.</text>
<text sub="clublinks" start="150.5" dur="5.12">Not built for combat and no match for the Decepticons’ superior strength and firepower,</text>
<text sub="clublinks" start="155.62" dur="5.229">the Autobots instead fought using stealth, devising the ability to transform as a means</text>
<text sub="clublinks" start="160.849" dur="5.63">of disguising themselves so they could strike at their enemies when they weren’t expecting it.</text>
<text sub="clublinks" start="166.48" dur="4.49">The cartoon explored the mechanics of transformation a little more than the comic,</text>
<text sub="clublinks" start="170.97" dur="3.12">establishing that a Transformer’s ability to transform was controlled</text>
<text sub="clublinks" start="174.09" dur="6.721">by a mechanism within their body called a “transformation cog,” or a “transforming cog,</text>
<text sub="clublinks" start="180.83" dur="2.34">without which they couldn’t change shape,</text>
<text sub="clublinks" start="183.17" dur="5.48">while Japanese-original sequel series “The Headmasters” showed the struggles of Transformers</text>
<text sub="clublinks" start="188.65" dur="5.24">learning how to transform, illustrating the effort and concentration the process required</text>
<text sub="clublinks" start="193.89" dur="5.35">as ‘bots got stuck between modes as they tried to convert for the first time.</text>
<text sub="clublinks" start="199.24" dur="5.42">And of course, it was the cartoon that also made famous the iconic transformation “noise,”</text>
<text sub="clublinks" start="204.66" dur="10.969">which has been used again and again down through the franchise’s history!</text>
<text sub="clublinks" start="215.629" dur="4.931">In-keeping with that idea that transformation wasn’t a natural Cybertronian ability,</text>
<text sub="clublinks" start="220.56" dur="3.94">changing alternate mode was generally not presented by classic media</text>
<text sub="clublinks" start="224.5" dur="3.24">as something a Transformer could do on their own,</text>
<text sub="clublinks" start="227.74" dur="4.49">instead requiring external machinery to rebuild their body.</text>
<text sub="clublinks" start="232.23" dur="4.089">This was most famously displayed when the Transformers first came to Earth,</text>
<text sub="clublinks" start="236.319" dur="5.131">and had to be reconstructed with new, native alternate modes by the Autobots’ computer,</text>
<text sub="clublinks" start="241.45" dur="3.61">using data it had scanned from Earth’s machines.</text>
<text sub="clublinks" start="245.06" dur="6.73">However, towards the end of the decade, a new, third origin for transformation was revealed</text>
<text sub="clublinks" start="251.79" dur="4.789">in the pages of the United Kingdom’s version of the Marvel comic.</text>
<text sub="clublinks" start="256.579" dur="4.98">Retconning the first issue’s version of events, this story stated that the Transformers</text>
<text sub="clublinks" start="261.559" dur="7.681">had indeed been created with the ability to transform by Primus, the god of light,</text>
<text sub="clublinks" start="269.24" dur="7.349">who specifically gave them this power to mimic the abilities of his enemy, the dark god Unicron,</text>
<text sub="clublinks" start="276.589" dur="6.591">who could convert from metal planet to huge robot.</text>
<text sub="clublinks" start="283.18" dur="4.939">Transformation underwent an upgrade in 1996’s “Beast Wars.”</text>
<text sub="clublinks" start="288.119" dur="4.94">By the time of this series, set centuries after the original, Cybertron had undergone</text>
<text sub="clublinks" start="293.059" dur="4.98">a technological quantum leap that allowed the Transformers to convert their bodies</text>
<text sub="clublinks" start="298.039" dur="4.011">into organic forms as well as mechanical ones,</text>
<text sub="clublinks" start="302.05" dur="4.58">enabling them to authentically replicate the outward appearances of living creatures,</text>
<text sub="clublinks" start="306.63" dur="7.08">though they still required external mechanisms to scan for animal DNA and modify their bodies for them.</text>
<text sub="clublinks" start="313.719" dur="5.07">When teams of Maximals and Predacons travelled back in time to prehistoric Earth,</text>
<text sub="clublinks" start="318.789" dur="5.59">they were able to use these organic-skinned modes skins to shield their robotic components</text>
<text sub="clublinks" start="324.379" dur="4.801">against the planet’s dangerous levels of energon radiation.</text>
<text sub="clublinks" start="329.18" dur="7.027">Unlike their ancestors, this new generation of Cybertronians had on-board computers in their bodies</text>
<text sub="clublinks" start="336.24" dur="3.17">that automated the process of transformation for them,</text>
<text sub="clublinks" start="339.41" dur="3.379">which they triggered with a spoken commandcode.</text>
<text sub="clublinks" start="342.789" dur="4.926">CHEETOR: “Cheetor, Maximize!”</text>
<text sub="clublinks" start="347.715" dur="6.365">MEGATRON: “Megatron, Terrorize!”</text>
<text sub="clublinks" start="354.11" dur="5.289">In the 1999 sequel series “Beast Machines,” these computers were lost</text>
<text sub="clublinks" start="359.399" dur="5.531">after the Maximals were reformatted into revolutionary new techno-organic forms,</text>
<text sub="clublinks" start="364.93" dur="3.749">beast flesh and Transformer metal fused at the cellular level,</text>
<text sub="clublinks" start="368.679" dur="6.531">and like their ancestors, they had to learn how to transform all over again.</text>
<text sub="clublinks" start="375.21" dur="6.7">It was in between these two series that the 1998 Japanese spin-off, “Beast Wars II,”</text>
<text sub="clublinks" start="381.91" dur="3.78">became the first “Transformers” cartoon to introduce the idea</text>
<text sub="clublinks" start="385.69" dur="5.089">of Cybertronians having built-in scanning and replication capabilities,</text>
<text sub="clublinks" start="390.779" dur="4.44">able to scan an alternate mode and reformat their bodies on their own.</text>
<text sub="clublinks" start="395.219" dur="6.69">Soon after, “Beast Machines” also independently introduced this idea, establishing that</text>
<text sub="clublinks" start="401.909" dur="7.43">a planetwide upgrade had integrated scanning technology into every Transformer’s body</text>
<text sub="clublinks" start="409.339" dur="2.771">Following the introduction of this concept,</text>
<text sub="clublinks" start="412.11" dur="5.47">virtually every new “Transformers” continuity in the 21st century has depicted the power</text>
<text sub="clublinks" start="417.58" dur="5.94">to scan and change alternate modes as a built-in ability of the Cybertronian race,</text>
<text sub="clublinks" start="423.52" dur="5.2">perhaps most prominently showcased in the live-action film series, in which Transformers</text>
<text sub="clublinks" start="428.72" dur="5.86">have repeatedly changed modes as quickly and casually as a human might change their clothes.</text>
<text sub="clublinks" start="434.58" dur="4.569">The only notable exception was 2007’s “Transformers: Animated,”</text>
<text sub="clublinks" start="439.149" dur="2.75">in which the Decepticons possessed the built-in ability</text>
<text sub="clublinks" start="441.899" dur="7">but the Autobots still required external mechanisms to reconfigure themselves, as in classic media.</text>
<text sub="clublinks" start="448.899" dur="3.54">Transformation cogs, rarely mentioned since the original cartoon,</text>
<text sub="clublinks" start="452.439" dur="5.159">were prominently reintroduced in 2010’s “Transformers: Prime”</text>
<text sub="clublinks" start="457.598" dur="3.01"> under the abbreviated name “T-Cogs,”</text>
<text sub="clublinks" start="460.649" dur="4.881">and were established to not only control transformation, but to also be the mechanism</text>
<text sub="clublinks" start="465.53" dur="6.879">responsible for scanning and adapting Transformers’ bodies to new modes.</text>
<text sub="clublinks" start="472.409" dur="6.07">The origins of transforming weren’t really explored in any new series during the 2000s,</text>
<text sub="clublinks" start="478.479" dur="5.543">but the general implication across the board was that, as in the Marvel comic’s Primus origin story,</text>
<text sub="clublinks" start="484.039" dur="4.451">it was a natural ability that the Cybertronian race had always had.</text>
<text sub="clublinks" start="488.49" dur="6.959">In the 2010s, Hasbro expanded on this idea while developing the new “Aligned” continuity,</text>
<text sub="clublinks" start="495.449" dur="7.57">of which “Transformers: Prime” was part, and devised a definitive modern origin story for transformation.</text>
<text sub="clublinks" start="503.06" dur="5.27">According to this story, transforming originated with Amalgamous Prime,</text>
<text sub="clublinks" start="508.33" dur="6.93">one of the first thirteen Cybertronians created by Primus in Cybertron’s primordial past.</text>
<text sub="clublinks" start="515.26" dur="6.399">A mercurial jokester, Amalgamous was the ninth member of the group to be created,</text>
<text sub="clublinks" start="521.659" dur="4.811">and the first and only one with the ability to transform.</text>
<text sub="clublinks" start="526.47" dur="6.962">Amalgamous wasn’t limited to two modes; he had no fixed form, and could assume any shape he wanted,</text>
<text sub="clublinks" start="533.449" dur="4.371">his body constantly shifting and changing from one minute to the next,</text>
<text sub="clublinks" start="537.82" dur="7.985">an ability Primus had conveyed upon him via his personal artefact of power, the Transformation Cog.</text>
<text sub="clublinks" start="545.82" dur="5.2">The Thirteen were responsible for igniting the Well of All Sparks,</text>
<text sub="clublinks" start="551.02" dur="5.739">the life-giving fount from which the rest of the Cybertronian race would be born.</text>
<text sub="clublinks" start="556.759" dur="4.401">Amalgamous submitted the pattern of the Transformation Cog to the Well,</text>
<text sub="clublinks" start="561.16" dur="5.15">making it so that all Cybertronians to come after him would have cogs of their own,</text>
<text sub="clublinks" start="566.31" dur="3.969">granting them a diminished version of his shape-changing abilities,</text>
<text sub="clublinks" start="570.279" dur="6.231">and an alternate mode already encoded into their genetic makeup from the moment they came online.</text>
<text sub="clublinks" start="576.519" dur="4.331">The Cybertronians were not initially aware of their ability to change shape</text>
<text sub="clublinks" start="580.85" dur="5.669">until the alien Quintessons came to Cybertron and taught them how to transform</text>
<text sub="clublinks" start="586.519" dur="6.651">as part of a plan to ingratiate themselves with the Transformers and conquer the planet.</text>
<text sub="clublinks" start="593.17" dur="4.31">The Aligned continuity’s story also introduced the idea that transformation</text>
<text sub="clublinks" start="597.48" dur="7.469">was tied to social standing on Cybertron and was the root cause of the war itself.</text>
<text sub="clublinks" start="604.949" dur="3.771">In the days before the war, corrupt leadership on Cybertron</text>
<text sub="clublinks" start="608.72" dur="3.77">resulted in the planet operating under a caste system,</text>
<text sub="clublinks" start="612.49" dur="7.889">in which the alternate mode a Transformer was born with locked them into a certain job and societal class.</text>
<text sub="clublinks" start="620.389" dur="5.521">The prejudice and inequality propagated by this system would ultimately lead to Megatron</text>
<text sub="clublinks" start="625.91" dur="9.3">forming the Decepticons as a revolutionary army, to topple the corrupt regime and seize power for himself.</text>
<text sub="clublinks" start="635.24" dur="4.029">These themes of alternate mode being connected to social injustice,</text>
<text sub="clublinks" start="639.269" dur="3.701">in turning leading to the rise of the Decepticons, would go on to be featured</text>
<text sub="clublinks" start="642.97" dur="6.572">in multiple “Transformers” series in the 2010s, influencing the stories of “Transformers: Cyberverse,”</text>
<text sub="clublinks" start="649.56" dur="6.019">“War for Cybertron,” and most notably, IDW Publishing’s comics,</text>
<text sub="clublinks" start="655.579" dur="5.07">which explored the system in more detail, and gave it the name “Functionism,”</text>
<text sub="clublinks" start="660.649" dur="6.94">even offering a look at a dystopian alternate universe where it was never dismantled.</text>
<text sub="clublinks" start="667.589" dur="6.021">In terms of real-world history, the Transformers were not the first transforming robot toys;</text>
<text sub="clublinks" start="673.61" dur="7.469">that honour belonged to “Brave Raideen,” released by Japanese company Popy in 1975,</text>
<text sub="clublinks" start="681.079" dur="3.25">based on the title character of the anime of the same name,</text>
<text sub="clublinks" start="684.329" dur="6.081">a robot created by an ancient civilization who transformed into a bird-like aircraft,</text>
<text sub="clublinks" start="690.41" dur="5.56">and several other lines of reconfigurable robot toys, like Popy’s “Machine Robo,”</text>
<text sub="clublinks" start="695.97" dur="4.539">and Takara’s “Diaclone” and “Micro-Change,” would see release in Japan</text>
<text sub="clublinks" start="700.509" dur="7.4">before Hasbro decided to import the latter two and turn them into “The Transformers” in 1984.</text>
<text sub="clublinks" start="707.95" dur="4.079">And they weren’t even the first transforming robots released in US, either,</text>
<text sub="clublinks" start="712.029" dur="4.341">with Tonka notably importing “Machine Robo” to create “GoBots”</text>
<text sub="clublinks" start="716.37" dur="3.389">and beating Hasbro to the shelves by several months.</text>
<text sub="clublinks" start="719.759" dur="4.49">But the Transformers WERE the toys that turned shape-changing robots</text>
<text sub="clublinks" start="724.249" dur="4.58">into a phenomenon in the Western world, defeating the GoBots at retail,</text>
<text sub="clublinks" start="728.829" dur="5.827">and inspiring countless imitators, to the point that “Transformer” has practically become</text>
<text sub="clublinks" start="734.689" dur="3.38">cultural short-hand for any robot that can turn into something else.</text>
<text sub="clublinks" start="738.069" dur="3.841">It’s precisely for this reason that, in the 21st century,</text>
<text sub="clublinks" start="741.91" dur="6.453">Hasbro doesn’t actually like to use the word “transform” to describe what Transformers do any more.</text>
<text sub="clublinks" start="748.389" dur="4.841">Today, toy packaging and marketing uses the word “convert” instead,</text>
<text sub="clublinks" start="753.23" dur="4.16">which helps the company protect their trademark on the name “Transformers,”</text>
<text sub="clublinks" start="757.39" dur="4.629">by preventing the word from becoming over-used and genericized.</text>
<text sub="clublinks" start="762.019" dur="8.049">But let’s face it… “Convert and Roll Out” doesn’t quite have the same ring to it!</text>
<text sub="clublinks" start="770.069" dur="2.18">And those are The Basics on transforming!</text>
<text sub="clublinks" start="772.249" dur="4.481">I’ll look at related concepts like triple-changing, size-changing, and functionism</text>
<text sub="clublinks" start="776.73" dur="3.789">in their own videos someday; for now, leave a comment below about how,</text>
<text sub="clublinks" start="780.519" dur="3.541">if you could transform, what your alternate mode would be!</text>
<text sub="clublinks" start="784.06" dur="2.6">Like and subscribe for more Transformers history and lore,</text>
<text sub="clublinks" start="786.66" dur="2.85">and help the series to continue by supporting it on Patreon!</text>